Caitlin Donahue, SVP and director of digital at Curley Company, sits down with Sue Hensley, executive vice president of communications and public affairs at the American Trucking Associations (ATA) to talk big picture trends in advocacy and communications.
Sue brings over two decades of Capitol Hill, association and communications experience to her current role at ATA. Most recently, Sue helped create and launch the American Trucking Associations’ “Road to a Better Future” advocacy campaign. Hear Sue’s perspective on the disaggregation of media and how associations like ATA are evolving their tactics for reaching key stakeholders in today’s ever-changing landscape.
– Caitlin Donahue, SVP of Curley Company