Melissa Hockstad, president and CEO of the American Cleaning Institute, discusses how associations can provide value for their members even as the evolving nature of the coronavirus crisis makes it hard to predict what’s ahead.

“We are laser-focused on getting some relief in the next stimulus to help distributors have the liquidity and the working capital to continue to provide their customers with credit,” said Mark Allen, president and CEO of IFDA about their plans to bolster industries as the re-opening of the economy continues.

We are living in a COVID-19 time warp.

As we navigate how to lead during COVID-19, I found myself asking, what would Bill Campbell do? Bill has coached some of the most high-performing teams in Silicon Valley as documented in the book “Trillion Dollar Coach.”

Four things you should do to effectively communicate with internal audiences.

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Association leaders, like so many of us, are facing challenging times, and the way we lead has to evolve with the ever-changing circumstances.

These are unprecedented times. Associations need to reevaluate strategies and make sure they’re being the best resource for their members.

Today’s world looks very different than it did just a month ago.

“One of the biggest challenges facing associations in 2020 is how do we stay relevant and engage our members even more,” says Anita Brikman, SVP of Communications & Public Affairs at CHPA and Executive Director of CHPA’s Educational Foundation.

Employees and stakeholders increasingly turn to the digital world to collect and share information, so organizations have to respond with transparency.

Podcasting is a communications platform all organizations should consider.