On The Association Insights Podcast, our advocacy series continues with Stéphanie Pochon, European lobbyist with Forward Global, who shares her expertise on navigating EU policy and how U.S. associations can effectively engage in European advocacy. With experience influencing over 50 pieces of legislation, Pochon offers a behind-the-scenes look at coalition-building, crafting persuasive advocacy strategies and understanding the EU’s role as a global standard-setter.
She breaks down key differences between U.S. and EU lobbying, emphasizing the importance of starting early, building relationships and leveraging data-driven storytelling. This episode is a must-listen for associations looking to expand their advocacy reach.
– Colleen Lerro Gallagher, President & CEO, OnWrd & UpWrd