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Member recognition has long been a valuable way for associations to show appreciation and strengthen member engagement. Here are a few tried and true ways to show your members some love:
• Awards and honors.
• Member spotlights on social media.
• Exclusive member perks.
• Thought leadership opportunities.
• Go all out in April for Volunteer Appreciation Month.
• Online member wall of fame.
• Member appreciation events.
Be sure to regularly seek feedback and engage with members to understand how they would like to be recognized. Members who feel appreciated are members who are more likely to engage and support your association. Watch for more.
– Colleen Lerro Gallagher, President & CEO, OnWrd & UpWrd