In the February Association 100, Jacqueline Baker, Vice President of Startup Programming, AARP Innovation Labs, discusses the member value proposition and brand value that AARP Innovation Labs bring.
Jacqueline shares how Innovation Labs seek out the best and brightest start-ups worldwide who are dedicated to solving challenges that impact people as they age. This year, AARP Innovation Labs featured these start-ups virtually at CES as a way to demonstrate the need for tech to focus on aging.
By showcasing at major conferences, AARP works to elevate the conversation around aging and demonstrate their commitment to providing solutions for the 50+.
– KayAnn P. Schoeneman, SVP & Director of Corporate & Public Affairs, Curley Company