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Associations Found Success Through Tough Times in 2020

by The 100 Companies
association success in 2020

2020 challenged associations in unimaginable ways. Throughout the year, association leaders addressed real issues like unprecedented job loss and unemployment rates due to the COVID-19 pandemic, and calls for new policies that address racial injustice and systemic racism.

Through it all, associations didn’t back down. Instead, organizations like the Software & Information Industry Association, the Emergency Nurses Association and the American Cleaning Institute worked hard to address these concerns.

Watch our video to see real-life examples of how associations successfully rose to the occasion by pivoting and adapting to meet their members’ needs. Because in 2020, associations got it done.

Jennifer Curley, President and CEO, Curley Company

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